ICICI Securities Limited provides institutional and retail broking, merchant banking, and advisory services to corporates, financial institutions, high net-worth individuals, and retail investors in India. It offers equity capital market products, including initial public offerings (IPO), further public offerings, rights offerings, convertible offerings, qualified institutional placements, non-convertible debentures, buyback, delisting, and open offers and international offerings for unlisted and listed entities. The company also provides advisory services for acquisitions, divestitures, joint ventures, corporate restructurings, recapitalizations, spin-offs, mergers, and exchange offers; and private equity advisory services on various products, including mezzanine and private equity financing, secondary sale transactions, pre-IPO deals, and preferential allotments by listed companies. In addition, it operates ICICIdirect.com, an online broking platform to invest in equity, derivatives, currency futures, mutual funds, and other financial products, as well as to access research information, stock picks, and mutual fund recommendations. Further, the company operates financial superstores that provide products, including online trading accounts, equities, mutual funds, IPOs, life and general insurance, fixed deposits, and other financial products; and offers trader, equity research and advisory, and wealth management services. ICICI Securities Limited was formerly known as ICICI Securities and Finance Company Limited and changed its name to ICICI Securities Limited in April, 2003. The company was incorporated in 1995 and is based in Mumbai, India. ICICI Securities Limited operates as a subsidiary of ICICI Bank Limited.