We were born in 2010. Back then, we specialised in just content, helping businesses around the world to develop content that is real good – and we don’t mean just quality wise; we mean “real good” in terms of attracting attention, boosting traffic and building brands.
So what are we doing now? We sensed midway that creating content was only one half of the story. The other half lay in reaching that content to the consumers. Content marketing was what a brand needed to be holistic. And, so we broadened our offerings to ensure that the brands not just told their story, but also got the audience to listen to that story, got their traffic, leads, sales and ROI. We had emerged as a full-fledged content marketing agency, which even picked up prestigious awards from Google for two consecutive years. Over the years, we have gone from strength to strength because we believe in understanding exactly what a brand wants and being able to use our own version of content marketing to drive growth for our clients.
As a founder-led company, we have the advantage of being nimble and fast, personable, accountable, flexible, and dynamic. Over the years, we have learnt to deliver scale and reach for all domestic and global clients. Our strength lies in our team consisting of some of the best writers and editors in the industry, along with crazy artists, data analysts and free-thinking marketeers. Today, we are a profitable company. There are no VCs and no advertising. Just a lot of hard work and passion for what we do. At the end, the idea is to tell a great story and make it heard.