Knowledge and implementation of digital ads, publishers, content marketing, product marketing, SEO among various other marketing techniques.
He/She has to develop, implementing and managing marketing campaigns that promote a company services.
· Plan and execute all digital marketing, including SEO/SEM, marketing database, email, SMS, social media and display advertising campaigns.
· Design, build and maintain our social media presence.
· Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
· He/She should have paid social media advertising expertise .The most important goal of the candidate is to generate leads.
· Writing powerful calls-to-action to convert visitors.
· Filling websites and other content with effective keywords.
· Brainstorming SEO content for blogs, websites and social media accounts.
· Developing link building strategies.
· Analyzing keywords and SEO techniques used by competitors.
· Knowledge of Google analytics, Search Console, Google Ad-Words is must.
· Photoshop/Illustrator will be an added...