Knowledge and implementation of digital ads, publishers, content marketing, product marketing, SEO among various other marketing techniques.
Responsibilities and Duties
- Must have knowledge on Keyword Research, Competitor - Back Link Analysis, strong knowledge in On-page, Off-page, Google Webmaster - Analytics, Guest Blogging etc.
- Advanced knowledge in on-page and off-page, optimizing Meta tags, URLs, keyword density and prominence.
- Must have working knowledge of basic Internet technology. (HTML, CSS).
- Excellent knowledge of Search Engine Algorithms (Google, Bing, & Yahoo Search
- Conduct rigorous keyword research to guide the team of content writers.
- Review technical issues of SEO and recommend solution.
- Optimize website content and landing pages.
- Build links for direct off-page optimization.
- Collect data and produce report on traffic, rankings and other SEO aspects.
- Keep up with the latest market trends of SEO best practices
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Track the website traffic flow and provide internal reports regularly
- Edit and post content, videos, podcasts, and audio content on online sites.
- Work on SEO of the website pages.
Qualifications and Skills
- Any Graduate/Diploma Degree or Equivalent Work Experience
- 6+ months of SEO experience.
- Knowledge of technical aspects of search engines, search algorithms and how they apply to aspects of SEO.
- Demonstrated knowledge of SEO, website analytics, site architecture, internal and external linking knowledge.
- Ability to solve problems and identify opportunities through data analysis and critical thinking.
- Strong attention to detail, excellent organizational skills, and ability to manage multiple projects and responsibilities.
- Self-starter approach, with the ability to consistently meet and exceed objectives and take on more responsibility as time permits.
Experience - Minimum 1 year.