DIGITAL MARKETING MANAGER NEEDED AT THE TACTTREE
JOB BRIEF:
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing executive to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
JOB RESPONSIBILITIES
1 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, Google Adwords, PPC and display advertising campaigns
2 Design, build and maintain our social media presence
3 Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4 Brainstorm new and creative growth strategies
5 Collaborate with internal teams to create landing pages and optimize user experience
6 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
7 Evaluate emerging technologies.
REQUIREMENTS:
1 BS/MS degree in marketing or a related field
2 Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
3 Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
4 Experience in setting up and optimizing Google Adwords campaigns
5 Working knowledge of HTML, CSS, and JavaScript development and constraints
6 Up-to-date with the latest trends and best practices in online marketing and measurement