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Posted 1 month, 4 weeks Back

SalarySalary

3Lac  - 5Lac  CTC

ExperienceExperience

2 yrsto5 yrs experience| Resume Required

LocationLocation

Sector 26, Gurgaon

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Additional Details

Job Type

Full Time

Shift Timings

10:00 AM - 7:00 PM(day shift)

Working Days

6 days|Off Days:Saturday,Sunday

(Monday to Saturday (1st and 3rd Saturday off))

Job Requirements

Education

Graduation degree mandatoryCompulsory

Experience

2 yrs to 5 yrs of experience as Digital Marketing Expert mandatoryCompulsory

Profiles from Pharma or FMCG will not be consideredCompulsory

Hands-on experience in skincare products and has worked with influences and bloggers for skincare products mandatory. Paid campaigns, Social media.Compulsory

Age

22 - 35 yrs

Documents

Marksheets and DegreeCompulsory

Joining and Relieving LettersCompulsory

Cheque Book / Pass BookCompulsory

Salary slipsCompulsory

Others

Notice PeriodCompulsory

Job Description

Job Responsibilities: -


 Make an overall plan and strategy for generating online demand by exploring all the social
and digital media for the selected brands.
 Have a target based plan and working out RoI on all the promotions put together.
 Develop and run paid and unpaid social media (FB, Instagram, Youtube, Twitter, Linkdin, etc)
advertisements/campaigns eg. PPC, like campaigns etc.
 Ideate and execute multiple online advertisement campaigns.
 Have an idea of e-commerce and work closely with the e-commerce department for all the
need based requirements.
 Explore all the third party online platforms for listing of the brands.
 Manage research studies that yield rich insights into consumer online behavior and
key motivational/attitudinal behavior. Finding the relevant keywords, most searched words
in the category and daily hits etc.
 Develop a total understanding of online target audience and mindset modes. Targeting the
consumer by geography, pin code, age, gender, online behavior etc.
 Managing all social media forums of all the brands and company with regular posts and
engagement campaigns.
 Search engine optimization
 Managing the website (basic functioning) with backend software.
 Provide Campaign performance reporting and analysis like CTR, Conversion rate etc
 Evaluating customer research/ market condition& customer data
 Strong understating of current digital marketing Concepts & Strategy / best practice
 Analytical mindset & critical thinking
 Identify leaders & influencers (Internal & External) & engage them in brand activities
 Liaise with Marketing and Sales team to ensure brand consistency
 Providing insights on the market updates!
 Be available as a resource for Digital Senior Marketing Executive who need assistance with
completing various projects, when comes to increasing traffic to ecommerce Platforms.
 Work closely with global marketing team on daily basis

Develop Integrated Marketing Plan and execute Campaigns effectively and analyze report
and provide to Senior Digital Marketing Executive
 Manage the digital marketing calendar/ posts to grow the social media presence and
increase overall brand awareness and consideration on the brand which leads to traffic to
ecommerce Platforms.
 Work under the direction of a Senior Digital Marketing Executive to help reach the
company's marketing goals and objectives
 Deliver relevant campaign insights to drive development of new initiatives and optimization
of existing strategies
 Enter digital marketing data into spreadsheets and help to create data and reporting records
for Digital Senior Marketing Executive and Digital Marketing Head
 Build and launch Digital Ads along with Digital Marketing Head, help create weekly and
monthly reports
 Monitor the performance of social media platforms through regular reporting

Requirement:


 Manage to all online activities in relation to traffic acquisition, sales, conversation 7 A? B
testing & reporting
 Support & participating on training & other corporate activities
 Should be able to identify brand rule violation on associate website & their social media
handles
 Strong verbal and written communication skill are required
 Exposure to working across PR & Influencer marketing
 Digital Agency would be a plus point.
 Must possess creativity and an analytical mind-set
 Strong knowledge of Audience & Buyer Persona Development via digital
 Strong verbal and written communication skill are required
 Able to work remotely
 Understanding of working within a consumer goods environment
 Experience in digital marketing Agency and project management would be
advantageous
 Connection with local celebrities would be a plus point.
 Worked on a successful Digital Campaigns.
 Strong interpersonal skills, people management, time management & attention to detail

Qualifications: - Bachelor’s degree and proven experience within content & digital
marketing
 Experience: - Min 2 years’ experience in a similar role within the B2C industry or
digital agency is essential
 Mandatory Experience: - Hands-on experience in skincare products and has worked with influencers and bloggers for skincare products mandatory. Paid campaigns, Social media.

Company Details

Digital Marketing Manager

at  Iberia skinbrands pvt. ltd.(Posted by iberia skinbrands pvt. ltd.)

Salary

3Lac  - 5Lac  CTC

Location

Sector 26, Gurgaon

Experience

2 yrsto5 yrs experience

Company Typically replies in 3 d

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