Digital/Social Media Marketing Specialist

at  ARA Resources Pvt Ltd(Posted by ara resources pvt ltd)

We are looking for a creative, data-driven, marketer with experience in building communities online, managing social media presence of the company and video production. The role supports marketing organization in managing all digital projects and program enhancements

• Has a strong understanding of social channels and social media marketing
• Manage social media campaigns and day-to-day activities.
• Monitoring the comments/enquiries and replies on LinkedIn, YouTube and Twitter and respond with a proper response.
  
• Generating quality sales leads through social media sites.
  
• Campaign specific strategies for marketing on social media.
• Creating marketing content to socialize and use for social media purposes (Thought leadership collaterals).
  
• Promoting thought leadership collaterals like solution briefs, Datasheets, Whitepapers, Case Studies, Fact Sheets, Insights, Analyst Reports, Survey, Illustrations, webinars, etc. across all social media channels 
• Creating marketing content to socialize and use for social media purposes (Thought leadership collaterals)

• Planning and creating paid campaigns on Social Media platforms (LinkedIn Sponsored updates, Promoted Tweets, Facebook. Sponsored post and YouTube video ads like skippable, non-skippable and bumper ads).