Marketing Executive

Extramarks Education India Private Limited
Mumbai - Sakinaka
3,00,000 - 6,00,000
/ monthly
Salary benefits
Requirements
2 - 5 years experience
Graduate
22 - 32 years
No gender preference
Shift timings
Working days
6 days/week
Week offs
SUNDAY
Morning Shift
10:00am - 7:00pm

Job description

Planning

  • The Marketing Manager is responsible to plan and execute all marketing plans that align with and ensure adherence to set goals for sales and brand building. 
  • Market Research: Conduct local customer segmentation and buyer value analysis to ensure a targeted marketing strategy. 
  • Track & analyze competitor marketing initiatives to define an appropriate strategic response. 
  • Budgeting: 

  • Prepare and finalize marketing plans with an appropriate channel mix and ROI evaluation in line with sales and revenue targets
  • Implementation

  • Define and track marketing team KPIs to measure effectiveness on lead generation and branding campaigns. 
  • Ensure execution of branding, campaign, and digital marketing activations as per plan and as per defined Company standards and guidelines. 
  • Ensure execution of the annual brand events planned by Company
  • Monitoring & Controlling 

  • Marketing effectiveness monitoring: Manage continuous improvement and innovation in the marketing mix by evaluating ROI on various marketing activities and media channels Profile.

  • Desired Skills-

    • Digital Marketing
    • Experience of BTL
    • Offline Marketing
    • Vendor Management
    • Market Campaign Management
    • Lead Generation
    • Good knowledge of sales & Marketing
    • Working closely with the Sales team

    Additional Requirements
    Language
    English
    Notice Period
    30 days
    Experience
    Digital Marketing Expert,
    Marketing Executive,
    Education / Training
    Job Type
    Full Time
    Other requirements
    - If exp from competitor background can take 1 year exp
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    Posted on 08 Jan 2021
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    Marketing Executive
    Marketing Executive in Extramarks Education India Private Limited