Conduct market research and analysis to evaluate market trends, brand awareness and competition ventures to identify opportunities
Network with prospects, partner organizations, vendors and other professionals.
Help produce reports, company brochures and related marketing materials and literature.
Develop new marketing initiatives such as social media, events or crossover collaborations to strengthen engagement with target audience.
Oversee all marketing activities, take metrics and write performance reports.
Generating and executing marketing campaigns across social media platforms such as Twitter, Facebook, Instagram, YouTube and many more
Liaising with media, printers and publishers as required and managing the production of marketing materials such as leaflets, flyers, posters and newsletters, including e-newsletters and DVDs.
Liaising with events coordinators to maximise visibility at conferences, receptions and exhibitions, including compiling product and literature lists to display or demonstrate.
Attending key conferences to manage booth, do customer interviews and focus groups.
Plan, direct, and organize advertising and promotional campaigns/events.
Delegating assignments to members of the Graphics and Content departments, as needed.