<ul><li>Discussing the client's core message and target audiencebrainstorming visual and copy ideas with other members of the creative team</li><li>Writing and presenting a few options to clients</li><li>Modifying copy until the client is satisfied </li><li>Overseeing the production phase.</li><li>The copywriter is accountable for checking all the content being advertised is truthful and complies with codes of advertising practice.</li><li>End to end digital paid media strategy creation.</li><li>Managing leads and client servicing for existing digital media clients.</li><li>Research and creation of pitches along with the team</li><li>Google Adwords, Social Ads & Analytics Technical Expertise</li><li>Basic understanding of SEM Google Adwords, Social Ads, Google Analytics</li><li>Expert in managing paid search campaigns</li><li>Excellent control on the following tasks- Keyword Bidding, Ad copywriting, re-marketing, content , ads, Match type strategies, Landing page testing, most recent Adwords features</li><li>Excellent understanding of Google Analytics and deriving to action items from data points</li><li>Understanding client goals/objectives and their entire digital marketing needs including Search Engine</li><li>Marketing (SEM), Social Media, Display Advertising</li><li>Work jointly with internal team to drive campaign strategy & development Identity growth opportunities from the client portfolio and drive revenue</li><li>Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience</li><li>Monitoring buying strategies </li><li>Liaising and building relationships with clients and media sales companies</li><li>Optimise plans and budget according to the best media mix</li><li>Creating and executing paid media campaigns across our channels of records</li><li>Analyzing, Recording, and Troubleshooting performance data in excel</li><li>Making in-the-moment campaign management decisions with massive budgets<br/></li></ul><p><br/></p>
Small & Medium Enterprises (SMEs)|Advertising / Media / PR
FreshBox Media Pvt. Ltd. - A digital creative & marketing agency that takes pride in creating success stories. We are a full service digital creative & marketing agency that takes the time to understand your business and create a strategy to accomplish your commercial objectives. We have a box of infinite colours filled with fresh ideas, sharp creativity, technology expertise etc. We pick the right colors as per your business needs to create a fresh palate.We are a Creative Digital Agency based in Thane who exclusively work for Pharmaceutical , Banking and Insurance and FMCG marketing Clients.